01381cam a2200361 a 4500 15033660 OSt 20170714020004.0 071004s2008 enka b 001 0 eng 2007041193 9780273706977 (pbk. : alk. paper) 0273706977 (pbk. : alk. paper) (OCoLC)156831246 (OCoLC)ocn156831246 (OCoLC)ocn156831246 DLC DLC BTCTA BAKER YDXCP BWKUK BWK DLC HF 5415.127 .H66 1998 658.8/02 22 Hooley, Graham J. 42379 Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud. 2nd ed. Harlow, England ; New York : FT Prentice Hall, 1998 xiii, 482p.. : ill. ; 25 cm. Includes bibliographical references (p. 572-598) and index. Target marketing. 42380 Marketing Management. 42381 Piercy, Nigel. 42382 Nicoulaud, Brigitte. 42383 Table of contents only http://www.loc.gov/catdir/toc/ecip081/2007041193.html 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK 1 63116 63090 0 0 lcc 0 0 GEN CPL CPL GEN 2017-03-01 D - Reuben 50.00 5 HF 5415.127.H66 1998 R39016X3232 2020-02-24 00:00:00 2020-01-22 1 2017-03-13 BK