@book{63139,
	author = {Aaker, David A.},
	title = {Strategic market management /},
	publisher = {Wiley,},
	year = {c2001.},
	address = {New York :},
	edition = {6th ed.},
	url = {http://www.loc.gov/catdir/description/wiley036/2001026190.html}
}