| 000 | 00644nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20160308020005.0 | ||
| 008 | 120823t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781844801206 | ||
| 020 | _a1844801209 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 |
_aHF 5415 _b.B69 2006 |
||
| 100 |
_aBlythe, Jim. _916891 |
||
| 245 |
_aPrinciples & practice of marketing _cJim Blythe. |
||
| 260 |
_aLondon. _bThomson Learning _cc2006. |
||
| 300 | _axviii, 744 p.; | ||
| 500 | _aIncludes index. | ||
| 504 | _aIncludes bibliography. | ||
| 650 |
_aMarketing. _916892 |
||
| 650 |
_aMarketing _zEurope _xCase studies. _916893 |
||
| 942 |
_2lcc _cBK _07 |
||
| 999 |
_c54869 _d54843 |
||