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The global market :

The global market : developing a strategy to manage across borders / John Quelch, Rohit Deshpande, editors. - 1st ed. - San Francisco : Jossey-Bass, c2004. - viii, 424 p. : ill. ; 24 cm. - The Jossey-Bass business & management series .

Includes bibliographical references (p. 361-386) and index.

ISBN: 0787968579 (alk. paper)

LCCN: 2004003711

LC Class. No.: HF1416 / .G56 2004

Dewey Class. No.: 658.8/4

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