• AIU
  • Tony Wilmot Memorial Library

Marketing : (Record no. 52798)

MARC details
000 -LEADER
fixed length control field 00723nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170328020004.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111123t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9966740929
040 ## - CATALOGING SOURCE
Original cataloging agency AIU Library - Kenya
Transcribing agency AIU Library - Kenya
Modifying agency AIU Library - Kenya
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .K34 2010
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kagira, Elias Kiarie
9 (RLIN) 10616
245 ## - TITLE STATEMENT
Title Marketing :
Remainder of title principles and practices : an African perspective
Statement of responsibility, etc Elias Kiarie Kagira and Sarah Wambui Kimani
Medium [text]
250 ## - EDITION STATEMENT
Edition statement [2nd ed.]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Karen, Kenya
Name of publisher, distributor, etc Mashel Publishers
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 399 p.;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliography
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 10617
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kimani, Sarah Wambui
9 (RLIN) 10618
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Koha issues (borrowed), all copies 12
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification     General Circulation AIU/NEGST - Tony Wilmot Memorial Library AIU/NEGST - Tony Wilmot Memorial Library General Stacks 11/23/2011 Donation - Marshel Publishers 25.00 37 6 HF 5415.K34 2010 R47648W3232 01/20/2025 09/19/2024 1 11/23/2011 Africana collection (General)