• AIU
  • Tony Wilmot Memorial Library
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Marketing management / Philip Kotler.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, ©2003.Edition: Eleventh editionDescription: 1 volume (various pagings) : color illustrations ; 27 cmISBN:
  • 0130336297
  • 9780130336293
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5415.13 .K64 2003
Other classification:
  • 85.40
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Books Books Nairobi central Business- Campus General Stacks General Circulation HF 5415.13 .K64 2003 (Browse shelf(Opens below)) 1 Available R38503X3232

Various multi-media instructional aids, including a web site, are available to supplement the text.

Includes bibliographical references and indexes.

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