• AIU
  • Tony Wilmot Memorial Library
Image from Google Jackets

Africa rising : how 900 million African consumers offer more than you think / Vijay Mahajan ; with Robert E. Gunther.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Wharton School Pub., c2009.Description: xii, 260 p., [16] p. of plates : ill. (chiefly col.), maps (chiefly col.) ; 24 cmISBN:
  • 0132339420 (hbk. : alk. paper)
  • 9780132339421 (hbk. : alk. paper)
Subject(s): DDC classification:
  • 382.096 22
LOC classification:
  • HF3876.5 .M34 2009
Online resources:
Contents:
Baking bread in Zimbabwe -- Africa is richer than you think -- The power of Africa two -- Harnessing the Hanouti: opportunities in organizing the market -- Building Mama Habiba an ice factory: opportunities in infrastructure -- Running with the cheetah generation: opportunities in Africa's youth market -- Hello to Nollywood: opportunities in media and entertainment -- Coming home: opportunities in the African diaspora -- Conclusion: Ubuntu market.
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Collection Call number Copy number Status Barcode
Africana collection (General) Africana collection (General) AIU/NEGST - Tony Wilmot Memorial Library General Stacks General Circulation HF 3876.5.M34 2009 (Browse shelf(Opens below)) 1 Available T05096W3232

Includes bibliographical references (p. 221-237) and index.

Baking bread in Zimbabwe -- Africa is richer than you think -- The power of Africa two -- Harnessing the Hanouti: opportunities in organizing the market -- Building Mama Habiba an ice factory: opportunities in infrastructure -- Running with the cheetah generation: opportunities in Africa's youth market -- Hello to Nollywood: opportunities in media and entertainment -- Coming home: opportunities in the African diaspora -- Conclusion: Ubuntu market.

There are no comments on this title.

to post a comment.
Share